Monday, August 10, 2009

Search Engine Optimization With Video - How it Can Help Your Business

As you may know, search engine optimization begins with good content. Content that appeals to a broad base of Internet users is bound to be shared, which creates links and drives traffic to a website. While content is mostly text-based, video is becoming increasingly popular among marketers. Why? It gets attention and delivers a clear message quickly.

Using Video As Part of Your Online Marketing Plan

How can your business use video in its online marketing mix? There are a number of options. If you want your video to go viral - i.e. get posted on YouTube by your site's visitors - you need create content that is entertaining, funny, unique or controversial. Before going too far over the edge though, you need to consider your target audience. Will they be outraged by what you create? Will you gain enough new customers to offset those lost by your YouTube moment?

If you are concerned about customer reaction, you can play it safe but still create compelling content. According to recent research, product reviews, product demonstrations and "fun" content like Top 10 lists are popular ways to incorporate video into your website.

Video is also tailor-made for blogs. Why make people read a post when you can give them a video clip that presents the gist of your argument? A video version may prove to be even more popular than the text, and is certainly easy for users to post elsewhere.

You don't need to rely on your users to post your videos around the Web though. You can do it yourself and, in the process, build links to your website. Consider this the next incarnation of search engine optimization.

Video and SEO - How They Work Together

Like any kind of content, videos need to be tagged. These metatags, as they are called, help users locate your mini-movie. Let's say you run a computer repair service in Toronto and you want to post clips on how to buy hardware. Your title tag would include a description of the content, using keywords and some reference to "Toronto". Other metatags should incorporate keywords that apply to your business and the video, like "computer", "repair", "buying" and "hardware" (or the specific type of hardware you are talking about e.g. monitors, printers, laptops).

By optimizing these tags - which include the title and description - you can attract your target audience and, theoretically, drive traffic to your website.

Of course, optimized metadata cannot do the job alone. You need to provide interesting and useful information and create an effective marketing strategy to get your video noticed. (Hint: social media and bookmarking sites are a great way to promote your video clips.)

The Way of the Future

Search engine optimization has always been important for drawing traffic to a website. Applying the basic SEO concepts you already know to online video will bring you even greater marketing success.

Tuesday, August 4, 2009

Two Free Drinks, A Free Business Book, And Networking In Orlando

On Thursday September 3rd between 6 - 9 p.m., there will be a business networking social event in Orlando that you won't want to miss.

Ziad Khoury, the President & CEO of Frontline Performance Group, formerly know as Khoury Performance Group, will be hosting a book release party at the City Arts Factory in Downtown Orlando.

This will be a great opportunity for business owners to get together and mingle. Many business leaders plan on attending.

Ziad is releasing his new book, the Frontline Profit Machine. All attendees of the book party and social networking event will receive:
  • Two Complimentary Cocktails or Refreshments
  • A copy of Frontline Profit Machine (Released on September 15th)
  • A chance to meet the author
  • Networking opportunity to meet other business leaders in the Orlando area.
Tickets for the book party run $25.

All tickets must be pre-purchased to attend the event.

Please contact:

Kelly Kutche
Marketing Manager
407-682-3434

Kelly will get your registration form and ticket to you when you contact her.

I look forward to meeting you out at this event.

Ziad has also released a "leaked chapter" of his book. If you would like to download a free sneak peak, go to:

http://frontlineprofitmachine.com/leakedchapter


This is going to be fun!!

Remember, you get 2 complimentary drinks, a copy of the soon to be best seller, a chance to meet the author, and a tremendous opportunity to meet other business leaders right here in Orlando. Hope to see you there.

Call Kelly during normal business hours: 407-682-3434







Monday, August 3, 2009

Real Estate Video Listing


If you're a Real Estate Broker, why not add a few video listings of the homes you list to help sell AND get...more listings?

It's not all too uncommon to find "Featured Properties" on the home pages of some Broker's websites...but it's not all that common to find a nice video virtual tour.

If you don't have virtual tours,why not?

Let me guess...

Too expensive, too difficult, not enough bang for the buck, too big of a project to tackle?

Fooey!!!

Virtual tours can be expensive if you hire out a professional video editor but it doesn't need to be. In fact, with iFlash Video, you can get a world class video tour of your listing for less than $150. That's fully produced with professional voice-over included.

After we're done producing your virtual tour, we'll give you all the files that your webmaster will need to easily add the video to your page. You can upload them to YouTube or any of the hundreds of other video sharing sites.

You can even take the video and upload it to a "Blogger" blog just like this one.

In fact, take a look at a video we produced and how it looks when you upload it using the video upload feature (free with all Blogger accounts) below. Once you have a video of your business or your property listing, there is an endless amount of places where you can post your videos to generate more business.





The video above is just an example of a Real Estate related topic.

In an attempt to build our "Real Estate Listing" video profile, we are going to be offering Real Estate Brokers extreme discounts on our already super low production costs.

Please contact me, Jason Anderson, on our iFlash Video Contact form.

Let me know that you're a Real Estate Broker and I'll come up with a very special deal for you. It's definately a win win situation.





Sunday, August 2, 2009

Make Money Promoting Production Video Services


iFlash Video has two ways for you to make money by promoting our production video services.

First, we have an affiliate program. As an affiliate, we'll give you a unique link that you can distribute to potential businesses in need of a promotional video. That unique link sends them to our home page but credits YOU for the sale if they purchase.

We pay 25% commissions on all purchases.

Check out the iFlash Video Affiliate program.

Second, we have an Authorized Agency Partner Program (AAP) which allows you to offer our production video services as a private label. You're clients will never even know we exist. To see if you qualify for our AAP, please contact us using the iFlash Video contact form on our site and request information about our AAP. One of our Partner Managers will get back with you.

Saturday, August 1, 2009

iFlash Video Portfolio

We do a lot of promotional videos for business.

Here are a few examples of the videos we can produce for you.



Get a video produced from iFlash Video today.

Here is a link to our Production Video Services

It's really easy to work with us. All you need is an audio script. We'll give it a professional voice over, add all the visual elements needed and deliver it to you in a flash file format so you can post your video just about anywhere on the internet.

If you are an advertising agency, please contact us for Agency discount pricing.

Please use our contact form on our website:

http://iflashvideo.com/contact.html

Company Information

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Orlando, Florida, United States
iFlash Video produces high quality business video presentations with professional voice over. Drive more traffic to your website and increase conversions with a video from iFlashVideo.com
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